Rung รุ้ง

How prices move

  1. A ladder of prices

    Every price sits on a ladder of round numbers, each rung 10–25% above the last, or on the lucky-nine ladder (99, 119, 149). The shop picks the opening rung and how far it may climb or fall.

  2. A target, not a guess

    The shop says how many it wants to sell each week. Selling 60–80% of that is on pace.

  3. One step a week

    Over 80%: one rung up. Under 60%: one rung down. A thing sold out all week moves nothing. Orders keep the price they were placed at.

  4. Money back to the block

    Shops pay 5% of paid sales. Half goes to the block fund, and the block’s shops vote on what it buys: shade, lights, a sign, a cleaner.

Try it

฿70฿80฿90฿100฿120฿150฿180฿200฿250

฿120

Target: 10 a week

The rule is SFpark’s, from Donald Shoup’s The High Cost of Free Parking: parking meters in San Francisco priced so one or two spaces stay open on every block, with the money spent on the block.

Open a shop